JONESBORO, Ark. — A long-running community fundraiser returned to Jonesboro this weekend after a three-year pause caused by the COVID-19 pandemic.
The Northeast Alzheimer’s Alliance hosted a benefit rodeo Saturday at the Arkansas State University (ASU) Equine Center. Organizers, who have spent over a decade fundraising for Alzheimer’s research, reimagined the event after putting their traditional galas on hold due to pandemic restrictions and personal losses among key volunteers.
Cynthia Crowson, one of the event's organizers, said the decision to revive the effort reflected a shared commitment within the group. "We have kind of all three got together and tried to decide what can we do to keep this going, make this where we can all have a family event and make it fun," Crowson explained. "And at the same point in time, raise some money to help out with Alzheimer’s."
The outdoor rodeo featured family-friendly competitions such as barrel racing, pole bending, and flag events. Organizers said the turnout was one of their largest since the pandemic, drawing hundreds of riders and spectators from Arkansas, Tennessee, and Missouri.
In addition to the rodeo, the event created opportunities for families affected by Alzheimer’s to connect with others, share experiences, and access resources. Proceeds from entry fees and a silent auction will go toward scholarships for Alzheimer’s research in Jonesboro.
The Northeast Alzheimer’s Alliance has a history of hosting events to support families and researchers in the fight against the disease. This latest effort, Crowson said, underscores their determination to continue making a difference, even amid challenges.
For more information about the organization or its future events, visit their website or contact the Northeast Alzheimer’s Alliance directly.